Serious innovation
| As all successful innovators know, serious innovation is the antithesis of the romantic view of a genius who has periodic flashes of insight that always work perfectly first time. | |
Serious innovation is more about getting it wrong - (repeatedly) and trying again; and again; and again; and again; until, eventually, it works - than it is about single strokes of genius. It's about continually forcing oneself out of one's depth, because innovation is a mental journey into the unknown. It's hard because - most of the time - one doesn't know where to go, or "which side is up". It's less about genius than about conviction, courage, commitment and sheer bloody-minded stubbornness. Make no mistake - innovation is not easy! |
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